“The Drivers of Omnichannel Shopping Intention: Assessing the Role of Gender As a Moderator in Apparel Industry ”. International Journal of Social Science & Entrepreneurship 4, no. 3 (July 31, 2024): 40–64. Accessed January 22, 2026. https://ijsse.salmaedusociety.com/index.php/ijsse/article/view/300.