Examining the Impact of Social Entrepreneurship Orientation on Service Delivery in Balochistan’s Public Healthcare Sector

Abstract

Public healthcare systems in developing regions often face persistent service delivery deficiencies. Grounded in the Service-Dominant Logic (SDL) framework, this study investigates how Social Entrepreneurship Orientation (SEO) influences the performance of public healthcare institutions in Balochistan, Pakistan. Despite increasing scholarly focus on social entrepreneurship, limited empirical research has examined its relevance in public sector health systems of developing economies. Using a cross-sectional quantitative design, this study analyzed data from 349 healthcare professionals through SmartPLS 4.0. The analysis confirmed a strong and positive association between Social Entrepreneurship Orientation (SEO) and service delivery. The distinct contribution of this research lies in applying the Service-Dominant Logic (SDL) framework within a resource-constrained and governance-challenged public health environment such as Balochistan. The findings demonstrate that SEO promotes innovation, adaptability, and citizen-centered service practices in public hospitals. Overall, the results extend the theoretical understanding of SDL and offer practical insights for policymakers seeking to improve institutional performance and healthcare service delivery in developing contexts.