“Relationship of Advertising Appeals and Impulsive Purchasing Inclination: Role of Self-Control and Marital Status As Moderators”. International Journal of Social Science & Entrepreneurship 3, no. 4 (October 30, 2023): 284–305. Accessed September 29, 2025. https://ijsse.salmaedusociety.com/index.php/ijsse/article/view/221.